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Manager - marketing - fmcg (2-5 yrs), mumbai, marketing,fmcg marketing,brand management,advertising,public relations, iim mba jobs - iimjobscom. This study is intended to analyze marketing strategies used by unilever bangladesh ltd and globe the main purpose of the study is to find what strategies the company uses to market its products and brands worldwide the positive and negative aspects of those strategies. Analysis of hair care products with reference to shampoo market in integrated marketing communication indian fmcg industry products which have a quick . Designing a marketing strategy for an fmcg company 1 many companies face the problem of allocating their precious marketing budgets across various marketing and sales initiatives in an effective manner the hope is that the budget allocation decisions are optimal in order to reap the maximum . A study on various marketing strategies used for promotion of otc drugs 'product marketing in the phar maceutical industry is highly can be done very effectively as seen in many fmcg products.
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